Small Business Saturday in the Market Square

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ROANOKE, Va. (WDJ) – Small Business Saturday is a day to celebrate and support small businesses in the community.

On Saturday, a variety of local businesses popped up in Downtown Roanoke.

Independently owned vendors often hold a market in downtown Roanoke on Saturdays.

And that’s no different for Small Business Saturday.

“One thing we know about Roanoke is that they always have something going on downtown, which means a lot of people come down and we’re excited to see everybody,” he said. Burning Barrel Farm Alex Lucy.

Small business Saturdays are a way to connect with local residents, he said.

“We start connecting with people, they know who we are, we know who they are. They start seeing us all the time. And that’s just to talk to them and check on their health, even if they don’t buy anything. That’s always a good thing,” Lucy explained.

Despite the chilly weather, Lucy said traffic continued to flow through the streets.

“This is the coldest day we’ve ever had here, which, you know, hasn’t stopped people coming down here. They really enjoy going out. And it’s a holiday. People really enjoy the decorations outside. So I’m happy to see them,” added Lucy.

Small Business Saturday was established by American Express in 2010.

last year72% of consumers said they prefer to shop and dine at independent retailers and restaurants year-round on Small Business Saturdays.

“When you’re here, when you want meat, or anything else, you can see us here. We’re always here every Saturday, you know, so it’s about giving back, you know, all the hard work we put into the farm, and being able to give back to the community,” Lucy said.

Lucy hopes the community will continue to support local small businesses as Small Business Saturday is every day for them.

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