Why it’s important to give back on ‘Small Business Saturday’

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MERRILL, Wis. (WSAW) – For many, the holidays are a time to be with family and also a time to give. This could mean buying a gift.

In 2023, ‘Small Business Saturday’ has secured a place to do just that, supporting local businesses. This support can mean a lot to people working in those businesses.

“Supporting my vendors as well as our local community is important. And we work together to deliver something unique. Something you can’t find anywhere else[at’SmallBusinessSaturday’”saidSchoolSpecialownerChristineKittle

When it comes to small businesses – it’s not competition – and that’s what makes them unique.

“The more we support local talent or local vendors, the more they give back, the more we financially support them and they in turn financially support our community,” Kittle said.

During the shopping event, many local residents showed up to support businesses like Kittel.

“I think small businesses are the backbone of our community and our society,” said Wausau shopper Janet Grady.

Big companies — like the St. Vincent de Paul thrift store in Merrill — have worked with small businesses to support and give back.

“Many small businesses support us, and at Merrill we try to continue to support as many as possible,” said Sandra Koehler, manager of the Merrill St. Vincent de Paul thrift store.

Iron Angel Arts & Antiques owner Nicole Knapp said small businesses help support and shape what makes communities like Merrill special.

“You’re supporting local owners, local artists, your neighbors, the rest of your community, and it’s improving the economy around here,” Knapp said.



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